How To Actually Make Money In 2025

What if I told you there’s a way to make money in 2025 that’s stress-free, sustainable, and lets you earn while you sleep? Sounds like a dream, right? Well, it’s not—it’s called selling digital products, and I’m here to show you exactly how to make it happen.

You’ll find plenty of content online about how to make money fast. But here’s the thing—I’m not here to teach you how to just make money. I’m here to teach you how to keep earning it. Because real freedom comes from income that grows without trading more of your time.

Since 2022, I’ve been making money from digital products I created once and still earn from today. In this blog, I’m sharing everything—from what to sell, to how to sell it, to the tools that will help you succeed faster.

Why digital products are the smartest way to make money online

Digital products are one of the most powerful business models available today—and in 2025, they’re only becoming more valuable. Why? Because they’re infinitely scalable, incredibly low-cost to maintain, and perfectly aligned with the flexible, freedom-first lifestyles so many entrepreneurs are craving.

Unlike physical products, digital goods don’t require storage space, packaging, or fulfillment logistics. Once you create a product—whether it’s a planner, a template, a digital course, or a worksheet—you can sell it an unlimited number of times without touching a single envelope. It’s the kind of work that pays you over and over again for something you did once. That’s the definition of passive income.

What makes digital products especially smart is that they can be automated at nearly every level. From product delivery to customer access to payment processing, you can set up a digital product business that runs while you sleep, travel, or take time off. No physical inventory means no supply chain issues, no shipping delays, and no customer support nightmares related to damaged goods or returns.

If you focus on evergreen digital products—those that solve timeless problems or fulfill recurring needs—you have the potential to earn consistent income for years. Think of things like:

• Printable planners that help people stay organized

• Wedding invitation templates for couples on a budget

• Baby shower games for new parents and event planners

• Budgeting spreadsheets, goal-setting tools, or homeschool resources

These are digital assets people will always need. They’re not seasonal. They’re not trendy. They’re foundational. That’s what makes them so powerful.

In 2022, I started by uploading a handful of wedding invitations and baby shower games I had designed. They weren’t perfect. Some had even been rejected by clients in my freelance work. But I polished them up, listed them, and to my surprise—they sold. Not just once, but repeatedly. Today, those same files are still generating income for me three years later, with no extra work on my part. That’s the beauty of digital product leverage.

Of course, not every digital product has the same longevity. Products tied to fast-changing technology (like tutorials on software that’s constantly updating) can become obsolete fast. A Canva course, for example, might need to be revised every few months as new features roll out. Constant updates mean constant work—and that can quickly turn a passive income stream into a part-time job.

So if you want to build a sustainable, smart digital business in 2025, focus on products that solve simple, evergreen problems. Design them once. Automate delivery. Promote them with strategy. And then let your creativity compound.

Digital products are more than just a side hustle—they’re a scalable asset that can fund your freedom for years to come.

Rather watch the video instead of reading this blog? Watch here:

Not sure what to sell? Start with this quiz!

Choosing the right product to start with can feel overwhelming—especially with so many options out there. Should you create printables, planners, digital templates, or something entirely different? If you find yourself stuck in analysis paralysis, you’re not alone. The key to getting started is clarity—and that’s exactly what this quiz will help you find.

Take my free quiz: “Which Digital Product Fits Your Passion?”

This quiz was designed to help you align your natural strengths, interests, and lifestyle with a digital product that’s not only profitable but also fulfilling to create. Whether you’re highly creative, super organized, or more of a strategic thinker, the quiz helps identify the types of products that match how you naturally work.

By the end of the quiz, you’ll walk away with:

• A recommended product type based on your personality and preferences

• Tips on how to turn your choice into a sellable digital product

• Suggested tools and templates to help you start faster

It only takes a few minutes, and it’s one of the most empowering first steps you can take on your journey to building a digital product business in 2025. Instead of guessing what might work, you’ll have a clear direction that’s tailored to you. It’s a fun and fast way to figure out which product aligns with your skills, interests, and lifestyle.

Not a designer? Meet the PLR Library

I get it—designing products can be intimidating. When I first started out, I didn’t have a background in design or branding, and the thought of creating a professional-looking digital product from scratch felt overwhelming. I spent hours experimenting, second-guessing every layout and color choice, only to end up with something that still didn’t feel “good enough.”

That’s why I recommend the PLR Library—especially if you want to launch quickly and confidently without getting stuck in the design weeds.

The PLR Library (which stands for Private Label Rights) is a curated collection of pre-made digital products like printables, planners, templates, and trackers. But these aren’t just generic downloads. Every product in the library is backed by real market research. That means each file is selected for its profitability, popularity, and low-competition opportunity.

Each product comes with a comprehensive trend report that shows you:

• What keywords people are using to search for it

• Who the target audience is

• The best pricing range for profitability

• How to categorize and position the product for maximum sales

Here’s what you get as a member for just $34/month:

• 10–20 brand-new, high-demand digital products every month

• Templates editable in Canva and Notion, making them easy to customize—even if you’ve never designed anything before

• Full Private Label Rights (PLR), so you can fully rebrand and sell under your name

• Time-saving research already done for you, so you can focus on launching, not guessing

You can change the colors, fonts, layouts, or content to match your brand. Add your logo, tweak the language, and make the product feel like you. Or, if you’re in a rush, simply edit the title and description and go live.

This is one of the fastest and smartest ways to build a shop full of profitable, professional-looking digital products—without hiring a designer or spending months learning graphic design tools.

The PLR Library helps you skip the guesswork, avoid burnout, and start earning faster. Whether you’re starting your very first digital shop or you’re a seasoned seller looking to scale your offers, it’s one of the best-kept secrets in the digital product world.

How to use the PLR Library to launch your first product

1. Browse the Library
Log into the PLR Library and explore the categories that align with your audience and interests. Whether you’re drawn to lifestyle planners, productivity tools, or business templates, you’ll find a wide range of options

2. Download Your Product

Choose your favorite product and download the editable files. These are typically available in Canva, Notion or other beginner-friendly formats.

3. Customize It for Your Brand

Edit the product with your own fonts, colors, brand language, and images. Make it feel like you. This step doesn’t take long, but it makes a big difference in standing out and creating trust with your audience.

4. Upload & List Your Product

Once your product is ready, upload it to your selling platform—whether that’s Etsy, Temzli, or your own website. Use the included trend report to help you write your title, description, and tags for maximum visibility.

5. Start Selling

Share it with your audience, pin it on Pinterest, or promote it in your email list. You’ve just launched your first digital product—with way less time, effort, and stress.

Find more information about the PLR Library Membership here →

Where should you sell digital products in 2025?

Once you’ve created your digital products, the next big question is: where should you sell them? The platform you choose can dramatically influence your visibility, your profit margins, and how easy it is to run your shop. In 2025, you’ve got three main options—each with its own pros and cons.

1. Etsy – Etsy is often the first stop for new digital sellers because of its massive built-in audience. Millions of shoppers use Etsy to browse and buy digital downloads daily, from planners and invitations to wall art and templates.

Pros:

• Instant visibility to a global audience

• Easy setup and user-friendly dashboard

• A great way to test product ideas quickly

Cons:

• High fees: listing fees, transaction fees, and offsite advertising charges add up

• Less control over your branding and customer experience

• Policy risks: Etsy can suspend or shut down shops with little warning, leaving sellers vulnerable

Etsy is like renting a booth in a busy marketplace—it’s bustling, but it’s not truly yours.

2. Your own website (Shopify/WooCommerce) – For creators who want to build a long-term brand and have full control over their store, a self-hosted website is a powerful choice.

Pros:

• Complete ownership of your storefront, customer list, and data

• Zero commissions—what you earn is yours (minus payment processing fees)

• Flexibility to design and market your shop however you want

Cons:

• Requires ongoing traffic generation through SEO, content, or ads

• Technical setup and maintenance can be overwhelming without support

• Takes more time and upfront effort to get off the ground

Your own site is like owning a brick-and-mortar store—you make the rules, but you also take on the responsibilities.

3. Temzli – This is my favorite and most recommended platform in 2025. Temzli was built specifically for digital product creators and offers a hybrid solution: the ease of Etsy with the freedom of a self-hosted website.

Here’s why I love it:

• No fees or commissions: You pay just $9.99/month and keep 100% of your profits.

• Built-in traffic: Temzli promotes your products to an engaged audience actively searching for digital goods.

• User-friendly: No tech headaches. You can launch your shop in minutes—just upload your logo, banner, and products.

• Creator-focused: The platform is intentionally curated to support sellers with digital products. You won’t get buried in a sea of handmade jewelry or vintage goods.

Temzli is the sweet spot between ease, affordability, and control. You don’t have to fight the algorithm or gamble with your account’s future. Instead, you get a straightforward, supportive platform that helps you grow.

Open your shop on Temzli for $1 the first month →

Your 3-Step Plan to Start Earning in 2025

1. Choose or create your products. Start by identifying what you want to sell. Take the quiz mentioned above or dive into the PLR Library to quickly access professionally designed, research-backed digital products. Whether it’s printable planners, invitations, or templates, choose something that aligns with your interests and has proven demand.

2. Pick your platform. Choose the best selling platform based on your goals and experience:

• Etsy: Great for beginners who want access to a large marketplace with built-in traffic.

• Your own website (Shopify or WooCommerce): Best for those seeking long-term brand control and profit ownership.

• Temzli: Ideal if you want the benefits of a marketplace without high fees or policy headaches. It combines simplicity with profitability.

  3. Launch and promote. Once your shop is live, it’s time to bring in customers. Use organic marketing channels that work long-term:

• Pinterest: Create visually compelling, vertical pins that link directly to your product pages. It’s a visual search engine, and well-optimized pins can drive traffic for months or even years.

• Google SEO: Optimize your product titles, descriptions, and shop content with keywords that your ideal customer is searching for. Over time, this helps you show up in search results and get free, qualified traffic.

• YouTube: Share videos demonstrating your digital products or offering tips related to your niche. Video content builds trust and can send viewers straight to your shop.

• Marketplace SEO: If you’re on Etsy or Temzli, treat your product listings like mini web pages. Use targeted keywords in your titles, tags, and descriptions to improve visibility within the platform.

Organic marketing takes a little time upfront but pays off over the long haul. Focus on content that lives beyond the moment and continues to work for you 24/7—long after you’ve hit publish.

Read here: How I Used Pinterest To Make $100K+ Selling Digital Products  →

Final Thoughts: Make 2025 the year you earn more (and work less)

Selling digital products isn’t just a passing trend—it’s one of the most powerful and sustainable ways to create long-term income online. Whether you’re looking for a side hustle, a full-time business, or simply a way to earn extra income while living life on your terms, digital products give you the freedom to design a business around you.

What sets this model apart is the ability to build once and earn repeatedly. Instead of constantly hustling for the next client, gig, or sale, you can focus on creating high-value assets that continue to work for you over time. With the right tools, platforms, and marketing strategy, you can scale faster and smarter—without burning out.

This blog gave you everything you need to take action today:

• A clear understanding of why digital products are the future of online business

• A quiz to help you decide what product to sell based on your skills and passion

• A shortcut to product creation with the PLR Library

• A breakdown of your best platform options, from Etsy and Shopify to the rising star Temzli

• A promotion plan built on evergreen, organic marketing methods like Pinterest, SEO, and YouTube

So now the only thing left is to start.

Take the quiz. Browse the PLR Library. Choose a platform. Publish your first product. And remember, you don’t need everything perfect to begin—you just need to begin.

Here’s to building a business that works while you sleep. Let’s make 2025 your most profitable (and most freeing) year yet. You’ve got this.